Kyle Evans
  • Home
  • About
  • Case Studies
  • Writing
  • Podcasting
  • Guide
  • Maker
  • Contact
  • Blog

Personas and Research Notes

2/9/2017

0 Comments

 
At a recent Product Management meetup, we had the chance to hear some product managers from Overstock talk about their experience in conducting research calls. It was great to hear their experience as well as hear from other product managers. 

A few things in particular stood out to me. First was the continued debate around the use of personas. While I'm sure we all have heard the debate, and probably have feelings one way or the other, it is always interesting to me to hear both sides. And especially when either side is passionate about their love or hate of personas. I still sit somewhere in between. I find them valuable as long as they're dynamic, but can certainly understand why they are hated in some corners. A persona is easy to do wrong. Or easy to let grow stale.

The second point was around recording notes from research calls we do. What is the best way to keep track of what we learn? I've had this question posed to me and didn't have a great answer. I've tended to use whatever is available, whether that is Excel (don't hate) or Google Drive or a handful of other tools. So when someone posed that question to the presenters, I was excited to hear their answer. But it turned out to be the same as mine. Either they just keep it in their head or write it down somewhere. The suggestion for recording the calls was made, but it definitely seemed like there wasn't a great answer. That's certainly something to think about.

So what are your thoughts? Love or hate personas? And how do you keep track of research calls? Is there a great tool to use? Or who among us is going to make the perfect tool?
0 Comments



Leave a Reply.

    Author

    My personal musings on a variety of topics.

    Categories

    All
    Business
    Case Studies
    DIY
    Lessons From The Shop
    My Reading
    Personal
    Product Management
    Random
    Technology

    Archives

    January 2023
    June 2022
    March 2022
    January 2022
    January 2021
    December 2020
    August 2020
    May 2020
    March 2020
    February 2020
    January 2020
    December 2019
    October 2019
    July 2019
    June 2019
    April 2019
    March 2019
    February 2019
    January 2019
    December 2018
    November 2018
    October 2018
    August 2018
    July 2018
    June 2018
    April 2018
    January 2018
    December 2017
    November 2017
    May 2017
    April 2017
    March 2017
    February 2017
    January 2017
    March 2016
    June 2015
    March 2015
    November 2014
    September 2014
    August 2014
    June 2014
    April 2014
    January 2014
    December 2013
    October 2013
    August 2013

    RSS Feed

Powered by Create your own unique website with customizable templates.
  • Home
  • About
  • Case Studies
  • Writing
  • Podcasting
  • Guide
  • Maker
  • Contact
  • Blog